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The process of establishing relationships with like minded people. |
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Branding is the process by which an organization or person differentiates themselves from others. Personal branding describes the process by which individuals and entrepreneurs differentiate themselves and stand out from a crowd by identifying and articulating their unique value proposition, whether professional or personal, and then leveraging it across platforms with a consistent message and image to achieve a specific goal. In this way, individuals can enhance their recognition as experts in their field, establish reputation and credibility, advance their careers, and build self-confidence. Personal Branding consists of three elements: - Value Proposition: What do you stand for?
- Differentiation: What makes you stand out?
- Marketability: What makes you compelling?
Building Brand through Building Community - guest post on Chris Brogan’s blog |
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Community Strategy is the process of defining, integrating & innovating the Community Manager role for the benefit of: - customers
- organization
- establishing standards for the profession
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Online community building is a process of encouraging and empowering online networks of people around a core theme on a website, blog or mobile platform.The community is not merely formed by bonds between the organization and followers, but also by bonds between the followers themselves. They connect, interact and re-network over and over. |
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An online community is an interactive group of people joined together by a common interest. Jeremiah Owyang |
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An up & coming role in online organizations that facilitates linking the customers to the company. The community manager is the voice of the customers and humanizes the company. He/she is an excellent communicator & assists with a myriad of efforts which can range from marketing, PR, product development, customer service, tech support, etc The position varies greatly depending on needs of the community & the organization. |
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Connie Bensen is a key voice amongst Community Managers. Her blog is recognized as a leading resource for those involved in community building. She is presently working with Techrigy. Techrigy SM2 is a social media monitoring tool offering robust analytics & reporting. She also provides mentorship to those interested in building community.
Contact Me
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Community Information 
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